Design & Marketing Resource for Course Creators
Why course creators need strategic branding (not just pretty design)
How does strategic branding (that goes far beyond pretty logos and color palettes) help course creators create a rave-worthy brand? Learn how intentional branding attracts ideal students, elevates your course experience, and leverages what makes your teaching approach unique. It's time to debunk the myths holding you back.
How to create an impactful first impression on your course website
Learn how to optimize your course website's above-the-fold area with compelling headlines, strategic imagery, and powerful content to boost conversions and engage students.
From 1:1 services to course creation - branding for course success
Discover how therapists, coaches and wellness practitioners can scale beyond 1:1 services with online courses. Learn why strategic branding and website design are crucial for course success.
25 Creative Lead Magnet or Opt-in Ideas for Therapists
A list of unique and high-value opt-in offers (lead magnets or freebies) for therapists. Use any of these ideas or let these inspire your own to begin nurturing your relationship with your future ideal clients.
Client-centered website copywriting: A guide for therapists
Your website’s first impression is so important. So what do you say as the first thing when your ideal client comes to your site? Here are some tips to write effective client-focused copy for your website so that your ideal audience knows you’re a perfect fit!
Using color psychology for branding
Your color palette is an integral aspect when bringing your branding to life. Let’s delve into the psychology to generate an ideal color palette for your brand.
Steps to designing a high-converting website for therapists
Having a website is an essential tool for therapists to reach potential clients, share valuable information, and establish credibility. In this article, we’ll explore the top key steps to help you transform your website into a powerful tool to grow your practice.
Branding and website design for yoga studio and community healing space, North Node
Creative branding and website design project with North Node in Kingston, NY. The founder of North Node, Luke Simon envisioned a new idea of a yoga studio being a place to foster creativity, community and well-being IRL. Read to see how our collaboration helped birth the look + feel that attracted their ideal audience.